CONCEPTOur three core strengths drive profits growth for the Company.
Sweets from Hokkaido, Japan’s No.1 tourist destination and a treasure house of gourmet foods.
Consistent delivery of earnings growth from “Nasio Customize” to promise assured earnings.
Sales performance backed by a 100 years of history since foundation.
NASIO Co., Ltd. is a confectionery wholesaler founded in 1911. With annual sales of 50 billion yen (2016), we are No.1 in Hokkaido and the 6th largest Company in Japan.
Following our founder’s aspiration to create a wealthier Japan from Hokkaido through the spread of confectionery, a symbol of peace and happiness, our plan is to expand our presence into Asia and the rest of the world.
HOKKAIDO
Within Japan, Hokkaido is by far the most highly endowed area with fertile land and rich fisheries. Due to its climatic characteristic, wheat rather than rice production has been better suited to Hokkaido, and with livestock raising being very popular, dairy products have been readily available here. Together, such conditions contributed to the development of “gourmet” culture, especially to the birth of delectable sweets.
NASIO can provide you with Hokkaido sweets that have been further carefully selected and that also suit your customers’ preferences.
Hokkaido is ranked as the No. 1 tourist destination for both domestic and overseas visitors. in and outside Japan. The reason is it “has delicious food items” and Hokkaido’s image as a gourmet destination is renowned on a global level.
Attractiveness Ranking of Prefectures
From “Regional Brand Survey 2017” by Brand Research Institute
TOP 10 Prefectures “I most want to visit”
From “Japan Brand Survey 2016” by Dentsu
NASIO CUSTOMIZEWe have very strong connections with confectionery manufacturers and producers of specialty Hokkaido foods, ensuring that we can bring you a wide range and variety of products. We offer the best combination of items to suit your customers’ needs and seasonal requirements.
At your request, we can offer you the following marketing know-hows:
We offer support in creating an atmosphere for your sales space that stimulates customers’ willingness to buy. We can also make suggestions on store fixtures.
Utilizing the vast amount of data we have accumulated, we will provide you with the know-how on “what to sell and when to sell.”
We can develop and produce original products suited to your company’s needs.
North Colors is NASIO’s original brand popular mostly among consumers with raised awareness for security and safety (i.e., the elderly and families with young children).
COMPANYIn 1942, our founder, Ryozo Nashio, donated a library to the local community to show his appreciation for the “blessings of the land, the people, and business.” This spirit has been with us ever since, and we are active participants in a range of CSR activities. One of the activities which we have undertaken since 2011 is “Donations to the organ transplant department of Hokkaido University Hospital.” This is because the number of organ transplants in Japan due to brain death is still small, and the number of experienced doctors is also limited at present. Seeing patients who were on the verge of death restored to health through transplant surgery inspired us to start our donations so that we could contribute to saving as many lives as possible.
Statue of Ryozo Nashio located at City of Kitami’s Central Library
Food bank activities Scene from a press conference
